Community Guidelines

Released: February 26, 2026 · Effective: March 1, 2026

Scrolly is a platform for creating and publishing scroll-driven educational explainers. Our goal is simple: make complex things understandable — clearly, honestly, and beautifully.

These guidelines apply to all explainers published to scrolly.to, all content generated using the /scrolly skill, and all accounts on the Scrolly platform. By publishing on Scrolly, you agree to follow these rules.

Quick Summary

TopicThe Rule
AccuracyMake a good-faith effort at factual accuracy. No fabricated data or fake citations.
IP & ImagesYou must have the rights to all content in your explainer. CC, public domain only.
AI ContentAI-assisted explainers are welcome. Hallucinated facts presented as real are not.
ImpersonationDon't put false words or actions in real people's mouths.
Harmful ContentNo hate, harassment, graphic violence, or adult content.
Sponsored ContentPaid or sponsored explainers must include a visible disclosure.
AttributionAll explainers must display the "Built with Scrolly" footer at all times.
PrivacyNo publishing PII about private individuals without their consent.

Section 1 — Accuracy & Integrity

Scrolly's value is educational credibility. These rules protect that.

What's required:

  • Explainers must make a good-faith effort at factual accuracy.
  • Charts, statistics, and data must be sourced from real, verifiable sources.
  • If you're presenting a model, estimate, or projection, label it clearly as such.
  • Satire and parody explainers are allowed — but must be clearly labeled as satire in the title or introduction.

What's not allowed:

  • Explainers designed to deceive: fabricated statistics, manipulated charts, or false attributions.
  • AI-generated citations that don't exist. If you cite a study, paper, or report, it must be real.
  • Presenting contested claims or opinion as established fact without qualification.
  • Explainers that impersonate real organizations or misrepresent their positions.
Note on AI-generated content: Scrolly is an AI-powered platform — AI assistance in the creation of explainers is expected and welcome. The prohibition is on presenting AI-hallucinated facts as verified reality, not on using AI to write or structure content.

Section 2 — Intellectual Property

You are responsible for the content you publish. Scrolly is the host, not the licensor.

What's allowed:

  • Images and media licensed under Creative Commons (CC BY, CC BY-SA, CC0) or in the public domain.
  • Original illustrations, SVGs, and diagrams you created.
  • Data from government sources, open datasets, or sources with explicit permission to reproduce.
  • Short quotations from copyrighted works for the purpose of commentary or explanation (fair use).

What's not allowed:

  • Images from Getty Images, AP, Reuters, Shutterstock, or other rights-managed stock libraries.
  • Reproducing substantial portions of copyrighted articles, books, or reports.
  • Using trademarked logos or brand assets without authorization.
  • Republishing another creator's Scrolly explainer as your own.

DMCA & IP Complaints: If you believe content on Scrolly infringes your intellectual property, submit a complaint at scrolly.to/copyright. Verified complaints result in takedown within 5 business days. Counter-notices may be submitted within 14 days.

Section 3 — AI-Generated Content

Scrolly is built on AI. These rules clarify what "responsible AI content" means on this platform.

What's allowed:

  • Explainers fully or partially written, structured, or illustrated using AI tools.
  • AI-generated SVGs, diagrams, and interactive elements.
  • Stylized or simplified representations of real-world concepts.

What's not allowed:

  • Using AI to generate realistic-seeming fake quotes, statements, or positions attributed to real, named individuals.
  • Generating explainers designed to spread disinformation about elections, public health, or matters of civic importance.
  • Using Scrolly to produce content that mimics a real organization's official communications with intent to deceive.

Section 4 — Harmful Content

Hate and discrimination:

  • Explainers may not attack or demean individuals or groups based on race, ethnicity, religion, gender, sexual orientation, disability, or national origin.
  • Educational content that discusses discrimination, historical atrocities, or bias is allowed — content that promotes it is not.

Harassment:

  • Explainers may not be designed to target, humiliate, or harm a specific private individual.
  • Critical explainers about public figures, companies, or institutions are allowed, provided they are factually grounded.

Violence and graphic content:

  • No content that glorifies, instructs, or recruits for violence.
  • No graphic depictions of real-world violence, gore, or abuse.
  • Educational explainers covering violence in historical, scientific, or journalistic context are allowed with appropriate framing.

Adult content:

  • No sexually explicit content in publicly hosted explainers.
  • All explainers on scrolly.to are accessible to general audiences by default.

Section 5 — Commercial & Sponsored Content

Disclosure requirements:

  • If an explainer was commissioned or paid for by a third party, it must include a visible sponsored disclosure in the header or introduction.
  • If your explainer contains affiliate links, include a brief disclosure.
  • Scrolly may display a platform-level disclosure badge on verified sponsored content.

What's not allowed:

  • Explainers designed to promote fraudulent products, fake reviews, or deceptive offers.
  • Using scrollytelling format to disguise advertising as neutral education without disclosure.
  • Publishing explainers on behalf of a competitor of Scrolly that misrepresent Scrolly's product or capabilities.

Section 6 — Attribution & Publishing Rules

The "Built with Scrolly" footer:

  • All explainers published during the invite-only period must display the "Built with Scrolly" footer at all times.
  • Removing, obscuring, hiding, or overriding the footer via CSS or JavaScript is a violation.
  • Footer removal eligibility will be introduced in a future paid tier.

Embedding and distribution:

  • You may embed your Scrolly explainer on third-party sites via iframe.
  • The original hosted URL at scrolly.to/[slug] must remain publicly accessible for the life of the embed.
  • You may not block or redirect the source URL while keeping active embeds pointing to it.

Ownership:

  • You retain ownership of the content you create and publish on Scrolly.
  • By publishing, you grant Scrolly a non-exclusive, royalty-free license to host, display, and cache your explainer for delivery purposes.
  • This license ends when you delete your explainer. Cached copies may persist for up to 30 days post-deletion.

Section 7 — Privacy & Data

Content you publish:

  • Do not include personally identifiable information (PII) about private individuals without their explicit consent.
  • Public figures' public roles and public statements may be referenced. Their private lives may not.

Scrolly's data practices:

  • Scrolly analytics track aggregate, anonymized engagement data: scroll depth per section, widget interactions, time on page, and completion rate.
  • No personal visitor data is sold to third parties.
  • Embed tracking is active by default on all hosted explainers.
  • Creators can disable analytics via Settings > Analytics.

For full details, see our Privacy Policy.

Section 8 — Platform Security

  • Do not attempt to reverse-engineer, scrape in bulk, or exploit Scrolly's generation infrastructure.
  • Do not attempt to remove, spoof, or forge the "Built with Scrolly" attribution programmatically.
  • Do not use Scrolly's API or skill to generate content at scale for spam, SEO manipulation, or link farming.
  • Coordinated inauthentic behavior — creating multiple accounts to circumvent restrictions — is prohibited.

Report security vulnerabilities to: security@scrolly.to

Section 9 — Enforcement

We enforce these guidelines to protect the quality and credibility of the Scrolly ecosystem.

ActionWhen Applied
Content removalVerified IP complaint, confirmed factual fraud, harmful content
Feature restrictionRepeated minor violations, pending review
Account suspensionRepeated violations, bad-faith behavior, platform abuse
Permanent banSevere violations, coordinated harm, security exploitation
Attribution enforcementFooter removal on free-tier explainers

Appeals: If your content was removed or your account was actioned, you may submit an appeal within 30 days at scrolly.to/appeals or by emailing trust@scrolly.to. We aim to respond to all appeals within 5 business days.

Reporting: To report a violation, use the "Report" button on any published explainer or email trust@scrolly.to with the explainer URL and a description of the issue.

Changes to These Guidelines

Scrolly may update these Community Guidelines as the platform evolves. When we make material changes, we will:

  1. Update the "Released" and "Effective" dates at the top of this page.
  2. Notify registered users via email at least 14 days before the effective date.
  3. Maintain an archived changelog at scrolly.to/guidelines/changelog.

Continued use of Scrolly after the effective date constitutes acceptance of the updated guidelines.

Contact

These Community Guidelines are distinct from Scrolly's Terms of Service and Privacy Policy, which contain the full legal agreement governing use of the platform.